The Salon Growth Intensive

An 5-week high-impact coaching program for salons who are ready to attract top talent, automate their hiring, level up their social media marketing to get more new clients, — and finally grow without burnout.

Want to see if this is a fit for your Salon? 👇🏼

Book a Free Growth Call

💸 YOUR INVESTMENT

You’ve grown your salon — now it’s time to scale it without doing everything yourself.

The Salon Growth Intensive helps you build the systems you need to recruit, marketing, and lead. These are the three fundamentals to salon growth. We help you build custom AI tools and we work in session together on your hiring and marketing strategies.

This isn’t a course. It’s a high-impact coaching course built to help you hire better, marketing better, and lead stronger. Plus... our big goal is to help you reclaim your time and start seeing a profit in your salon.

$2997

This program gives you everything you need to start growing. Classes are live weekly with Stef for 5 weeks., It's built for salon leaders and their marketing and recruiting team members.

🎯 What’s Included:

✅ 5 Live Coaching + Implementation Sessions (Wednesdays @ 12–1PM ET)
✅ 3 Custom AI Bots: Recruiting, Branding, Leadership Coaching
✅ Bonus: Two months of weekly Group Coaching Calls
✅ Access to the Matchable Salon Owner Hub — our private online community with free growth, leadership, and education tools
✅ Choose Your Start Date — we start cohorts multiple times a year. Choose your date as soon as you checkout.

Have Questions? Book Your Free Growth Call Here

🧠 What You’re Already Spending (Without Systems)

 Let’s be real — growth without systems is expensive for a salon:

  • 💸 $600–$1,200/month on job listings on Indeed that don’t attract the right stylists
  • 💸 $2,000–$4,000 per hire minimum training investment per hire (even the wrong ones)
  • ⏳ 20+ hours/month spent manually screening applicants and running no-show interviews
  • ❌ Revenue lost when your top stylists don’t have enough assistants to support them
  • 🧠 Burnout from trying to hire, coach, post on Instagram, and lead — without help
  • 💸 Wasted money having someone post on your Instagram but not knowing if it's getting you any new clients
  • 💸 Cash down the drain if you're running ads that don't show you who actually booked from them
  • 🧠 The headache and heart ache of losing team because you're leadership needs an update

Total? Easily $5,000–$10,000+ lost every few months.

And you’re still stuck doing everything yourself.

🎯 WHO THIS IS FOR

This program is for salon leaders who are scaling and ready for smarter systems:

✅ You own a salon with 8+ chairs or run a multi-location brand
✅ You're hiring and onboarding multiple roles at once (stylists, assistants, etc.)
✅ You're done hiring out of desperation or writing job posts from scratch
✅ You want to delegate more without micromanaging

✅ You need help understanding social media

✅ You need help getting your team to support you with social media content

✅ You're feeling some burnout or overwhelm
✅ You're open to using AI to replace chaos with confidence
✅ You know your next level needs structure — not more hustle

Book A Call to See if It's a fit!

WHAT YOU’LL WALK AWAY WITH

This isn’t just coaching — it’s implementation.

You’ll leave with:

✅ A Recruiting Chatbot that writes job posts, captions, and interview content to

attract the right stylists and assistants.

✅ A Leadership Chatbot that gives you clear, confident language to coach your team

and lead with consistency.

✅ A Branding Chatbot that creates client-attracting emails, IG posts,

and website copy in your brand voice.

✅ A Salon Hiring System including interview scripts, onboarding templates, salary planning

✅ A Stylist Success Framework with performance paths and stylist insights

✅ A peer group of owners who are doing the same work as you

Sign Up Here

📅 HOW IT WORKS

No fluff. No confusion. Just focused results.

  • 🧠 5 Live Weekly Zoom Sessions — Wednesdays @ 12PM ET for one hour
  • 🔁 Join Anytime — Choose your start date with a future cohort after registration
  • ⏱️ Minimal prep work required — 15-20 mins a week & then just log in and build each system live with Stef
  • 🎯 2 Months of access to Weekly Group Coaching Call for continued growth

This is built for busy leaders — you don't need to be a content creator or tech pro.

Our customers love us

Stef has been a resource, an encourager, a cheerleader of our brand, and her work with us has helped modernize our recruiting efforts and propel them to reach our goals.

We attribute an influx of quality candidates and new guests to these initiatives.

- Debra Penzone (Columbus, OH)

9 locations

Stef has the uncanny ability to understand your business's needs and then set a plan for successful execution. We can confidently say that she played a significant role in helping us save our business.

She goes above and beyond for the team and truly cares about the success of our business.  In just the first two years we hired 56 stylists working with Stef.

- Helen Miller (Rochester, NY) 1 large single location

We’re a highly successful 40-year-old brand. We already have robust systems in place and the financial flexibility to have a full-time recruiter. It takes an exceptional consultant to move the needle for a salon of our size. She was able to breathe new life into old systems and show us what was no longer working and since starting our work we have hired 55 interns."

- Lucas Council (Atlanta, GA 9 locations

Things we cover in the program

01

Craft Your Magnetic Brand Identity

Clarify your salon story, refine your positioning, and rewrite your Instagram bio to attract aligned stylists who are excited about your vision.

02

AI Recruiting Assistant

Create a private, AI-powered tool that helps you generate stylist-attracting job posts, Instagram captions, outreach messages, and interview materials — giving you a smarter, faster recruiting workflow without the overwhelm.

03

Instagram Content Strategy

Plan 30 days of stylist-attracting posts, reels, and story highlights using a simple, repeatable content system — so you can stay visible without feeling glued to your phone.

04

Interview & Hiring Confidence

Develop your complete interview guide, offer letter, and onboarding process — so you can hire with clarity, consistency, and confidence.

05

AI Coaching Assistant

Create a private AI-powered tool to deliver leadership prompts, mindset coaching, and team support — helping you lead with greater ease, consistency, and retention.

06

Leadership & Culture

Design your Leadership Compass and build team rhythm rituals that create loyalty, trust, and long-term stylist retention.

07

Stylist Success System

Create a performance tracking system and career growth map that helps your stylists level up — without constant micromanagement or burnout.

08

Growth & Hiring Calendar

Map out your plan for hiring, marketing, and leadership — so you’re leading with strategy, not reacting in survival mode.

“We recommend all of our salon coaching clients take Stef's Intensive. She's the best in the biz at team building.”

Jen L | Coach 124GO

Meet Stef.

Stef Fox is a former salon owner, industry educator, and founder of Talent Match ™ + Matchable ™ — two powerhouse platforms helping salons grow through smarter hiring, better marketing, and leadership that actually works. With 20+ years in the professional beauty space and trusted by top brands nationwide, Stef has coached thousands of salon owners to build high-performing teams without the burnout. Her secret? Simple, strategic systems — now powered by AI.

This program is your chance to work directly with Stef and gain the tools, templates, and tech you need to lead like a pro and grow with less stress.


Book A Call To Learn More